Exoflow
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Case studyTrainingemlyon business school

emlyon: teaching managers and executives to innovate

Since 2020, we have worked with emlyon Executive Education on innovation, design thinking and intrapreneurship: in the Executive MBA, on Learning Expeditions and in the bespoke programmes the school designs for companies.

first cohort trained with the school
2020first cohort trained with the school
bespoke programmes and sessions
15+bespoke programmes and sessions
formats: Executive MBA, Learning Expeditions, corporate programmes
3formats: Executive MBA, Learning Expeditions, corporate programmes
campuses: Lyon and Paris
2campuses: Lyon and Paris
01The context

Innovation practitioners facing seasoned managers.

emlyon Executive Education trains managers and executives already in post: Executive MBA, certificates and programmes designed for a specific company. For innovation, design and intrapreneurship, the school calls on speakers who apply these methods every day with their own clients.

The link goes back a long way: Exoflow’s founders came through emlyon and Centrale Lyon’s IDEA programme, and co-founder Victor Bouin teaches there as a visiting lecturer. The aim of every session: give demanding audiences methods they will reuse the following Monday, not one more theory.

02Our formats

Three ways to contribute, the same focus on the field.

Depending on the programme, we run an existing module, take participants out into the field, or contribute to a programme designed for a specific company.

  1. STEP 01

    Executive MBA

    Part-time and fast-track tracks

    Design thinking and innovation modules within the Executive MBA tracks: participants apply the method to concrete cases, from user immersion to prototype.

  2. STEP 02

    Learning Expeditions

    Immersion in innovation spaces

    Visits to innovation labs run by large companies, public bodies and third places. Participants analyse each site’s strategy, organisation and layout, then submit a synthesis that we assess.

  3. STEP 03

    Bespoke programmes

    For the school’s corporate clients

    Modules designed for a company’s managers: design thinking applied to a real project, AI-augmented design sprint, certifying track for intrapreneurs. Every piece of content starts from the group’s challenges and cases.

03Our teaching principles

What makes the difference in the room.

— 01

A deliverable at every step

No content without a deliverable: participants always know what they leave with.

— 02

Real cases

Exercises start from the company’s own projects and challenges, not generic cases.

— 03

The field first

We start from a problem users actually face, never from a ready-made solution.

— 04

AI as a co-pilot

Synthesis, ideation, prototyping: AI speeds up every step, without ever taking over.

04What it changed

Methods that travel back into the company.

Participants don’t leave with course slides, but with tools already applied to their own project, ready to be reused with their teams.

Starting in 2020 within the Executive MBA, the collaboration has grown to include Learning Expeditions and then bespoke corporate programmes: more than 15 programmes and sessions to date.

What participants leave with
  • A design thinking method applied to a real project
  • Project scoping: stakeholders, milestones, risks
  • A prototype and a test plan
  • A change management plan
  • A reusable AI toolkit

Training your managers in innovation?

Executive education module, leadership seminar or intrapreneur track: we build the training from your challenges and your projects.

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